Wednesday, February 18, 2009

China's Mega Sample Sale

You know how there are buses of Asian tourists who only travel to the United States to shop at Woodbury Common? Well, what's the chance that that would work the other way around?

The Chinese tourism board is hyping a mega Chinese sample sale dubbed, "Asia's First Billion Brand Sale." The event is located at the Venetian Macao-Resort-Hotel, "a luxury lifestyle, retail and entertainment complex" -- we think it's a mall on a touristy island.

The four-day sale, which starts on Feb. 19th, includes more than 150 designers at "prices worth fighting for.” Where have we heard this tag line before? Century 21, perhaps? They even seem to have captured their branding image.



Nonetheless, prices are up to 90% off and the resort's store directory includes, M Missoni, Wolford, Vilebrequin and Fiorucci. We're dying to find someone willing to fly to the other side of the world to check it out for us. We'll pay the bus fare!

3 comments:

Anonymous said...

I've heard that the factories in China which produce stuff for Hugo Boss and others have real outlets, i.e. shacks next door where they sell the overruns for 80% or more off. Certainly it saves on costs to not have to ship it in the US, pay US commercial rents, US retail workers, etc.

Anonymous said...

I've actually met a lady who buys overruns from Marc by Marc Jacobs, BCBG, Tory Burch, and other brands sold at US retailers to sell in her chain of boutiques in China. She told me that even selling things at 50% off suggested retail price as "original price" at her stores is extremely profitable because the overruns sold at wholesale prices are so low.

Anonymous said...

Given that Macao is basically Las Vegas on an even larger scale, and that the Venetian there is maybe the largest hotel in the world, this sale seems odd. Maybe the wealthy Chinese and HK Chinese folks will flock to the event?